The Content Playbook: Using the Summer Slowdown to Film, Repurpose, and Scale Your Social Strategy
Start time: 7 p.m. EDT
Summer slowdowns don’t have to mean stalled social media growth. In fact, it's a great opportunity to get ahead with generating content.
In this session, Aroon Surani, CEO & Founder of Plastics Media, breaks down how you can use quieter months to build a powerful content engine that fuels patient demand all year long. From capturing high-quality treatment footage to turning a single appointment into weeks’ worth of engaging posts, you’ll learn how to create smarter—not harder.
If you’ve ever struggled to consistently produce content or felt unsure about how to approach patients about being filmed, this webinar will give you practical, real-world strategies you can start using immediately.
You’ll walk away with:
- A clear plan for using the summer slowdown to batch and stockpile high-performing content
- Proven ways to turn one treatment into multiple pieces of content across platforms
- Confident, patient-friendly approaches to asking for filming consent
- Creative ideas to make patients more comfortable—and even excited—to participate
Stop scrambling for last-minute posts and start building a content strategy that works for you... even when your schedule fills back up in the fall.